ODM VS OEM Guitar, The Best Way To Customize Acoustic Guitar
ODM or OEM Acoustic Guitars
Either ODM or OEM guitar is a type of acoustic guitar customization. But it seems that ODM and OEM is a puzzle to many clients who want to create their own brand. So, what is the difference between the two types?
Someone may have no idea why the cost is varied when the requirement of customization is similar or even the same. We want to explain as specific as we can to figure out the difference.
More importantly, since some may don’t know which type of the customization fits them best and make their business thrive, we are glad to try to suggest our opinions based on the clients we have experienced.
Hopefully, you will enjoy reading this article and get a clear clue when customize acoustic guitars.
ODM & OEM, What Is Difference?
According to definition of manufacturing, ODM refers to original design manufacturing which the customization is based existed templates. In other word, the clients make slight changes on the existed models to sell under his or her own brand name. The changes include branding, colors and packaging, etc. However, ODM won’t make changes of original designation, therefore, no new mold or modification of machine tools, etc. will be required.
Thus, ODM requires less resources to create a product or new brand. It is no need to invest millions of dollars for products, but you can focus more on marketing strategies to enhance your business. Meanwhile, since the ODM won’t cost so much on manufacturing, it is an economical friendly production.
OEM refers to original equipment manufacturer. The product is fully designed by clients and contracted out to produce. Thus, this is also called contract production.
By OEM, clients will control everything and own full copyright of products. Thus, it gives clients full flexibility of designation to create the most unique products. However, this type of customization requires more production resources. And the cost of OEM is normally higher than ODM due to cost of research and development is involved before the production. Besides, modification of machines and tools or development of new mold may be involved, too. Thus, OEM may take longer lead-time.
What Are ODM or OEM Guitars?
As mentioned above, ODM guitars means make slight changes on the existed models. That means no R&D is necessary because no changes on the original designation of guitars.
By ODM, original brand name will be replaced with your own one. And changing of finishing is allowed. Besides, replacement of tuning pegs is allowed, too. However, by ODM, you cannot change too many aspects. Normally, there is MOQ requirement for ODM.
OEM guitars will have the most of flexibility.
Firstly, no doubt that the clients’ brands will be enhanced because OEM guitars is based on full designation originated from clients. Secondly, create unique guitars to enhance your marketing. This type of customization of acoustic guitars allows the clients to add any features that have been designed. OEM can make the best competitiveness through creating the most unique guitars of your own. Therefore, it will give the best chance to enhance your marketing.
Which Fits for You The best?
We have met many clients required OEM at the beginning, but change their mind at the end. Why this happened? There are various reasons and from which we suggest as following as a quick guidance of customization. Hope this may give some convenient for you.
- It is better to check our Products. On which there are original brands of guitars we have represented. If any model that meets your market needs, please feel free to CONTACT for consultation of ODM.
- For wholesalers, retailers, etc. who are lack of design ability, we suggest to choose ODM based on original models. Although there is MOQ requirement, this can save your time and energy and avoid risks of designation by your own.
- OEM fits for guitar designers and factories who want to realize or create new brand of guitars. OEM may involve heavy technical communication before production and even order, the clients may need to have some knowledge of guitar design and production. So, this type of customization fits for designers and factories mostly.
- No matter what kind of customization you want, have a clear idea of your budget will be greatly helpful in making right order of guitars.
But, no need to worry once you want to create a new designed guitar without any technical knowledge. We can still make a solution once you can describe the characteristics of sound, material that expect, configuration that needed, etc. And through sampling or trail order, the quality is guaranteed or there is a chance to correct errors.